---
title: Improvement Era
description: Monthly periodical of the Mormon church, 1897 onward. This library holds the issues of November 1897 to December 1930.
authors:
  - Young Men’s Mutual Improvement Associations
collections:
  - periodicals
tags:
  - magazine
  - improvement-era
periodical: Improvement Era
volume: 7
number: 12
published: 1904-10
publisher: Young Men’s Mutual Improvement Associations
publisher_place: Salt Lake City
language: en
type: magazine
reference: 'Young Men’s Mutual Improvement Associations, "What the World Wants," *Improvement Era* 7, no. 12 (October 1904): 911.'
source:
  url: https://archive.org/details/improvementera0712unse
  transcription: Transcribed from the Internet Archive scan of each issue (the item for each issue is named in the issue's own source); unnumbered advertising leaves are omitted, printed page numbers are kept as page markers.
  identifier: improvementera0712unse
start_page: 911
end_page: 911
rights:
  status: public-domain
  basis: US publication 1930 or earlier (published 1904-10)
  source: https://archive.org/details/improvementera0712unse
  publication_year: 1904
  note: The Internet Archive item metadata carries a blanket "© Copyright by Intellectual Reserve, Inc." notice. The library owner judged it inapplicable because this issue was published in 1904, before 1931; a scan-level notice does not restore copyright.
---

# What the World Wants

<!-- page:911 -->

—

                           A TRIP TO CUBA.                                  911

ligious.Cuba is indeed at a very low ebb religiously, perhaps lower
than any other Latin- American country. Are they, then, in the
frame of mind to receive Protestantism?              They are        essentially
Catholic, if anything, and there will no doubt,           in time,   come a reawakening of religious belief.
                             This is an age in which there is
almost everywhere a falling away from religious profession and
church attendance, and what may be said of Cuba is, in some
measure, true of the American people. The Cubans are now, at
any rate, in no frame of mind to hear religious discussions, or to
receive the missionaries of Protestant denominations.

                                (the end.)

                      WHAT THE WORLD WANTS.

     Men who can not be bought.
     Men whose word is their bond.
     Men who put character above wealth.
     Men who possess opinions and a will.
     Men who see the divine in the common.
     Men who "would rather be right than be president."
     Men who will not lose their individuality in a crowd.
     Men who will not think anything profitable that is dishonest.
     Men who will be as honest in small things as in great things.
     Men who will make no compromise with questionable things.
     Men whose ambitions are not confined to their own selfish desires.
     Men who are willing to sacrifice private interests for the public good.
     Men who are not afraid to take chances,who are not afraid of failure.
     Men of courage, who are not cowards in any part of their natures.
     Men who are larger than their business, who overtop their vocation.
     Men who will give thirty-six inches for a yard and thirty- two
quarts for a bushel.
     Philanthropists    who will not let their right hand know what their
left hand is doing.

     Men who will not have one brand of honesty for business purposes
and another for private life.
     Young men who will be true to their highest          ideals in spite of the
                                                          '

sneers and laughter of their companions.       Success.